About BICMetrics
Learn more about our mission, our comprehensive analytics solutions, and our team dedicated to helping businesses make data-driven decisions through advanced business intelligence and marketing analytics.
Empowering Businesses with Data-Driven Intelligence
At BICMetrics, we believe that every business can make better decisions through clear product analytics and business intelligence. We focus on efficiency metrics, funnels and retention to help product teams understand behaviour and improve their journeys.
Our analytics platform also covers marketing analytics and data-driven marketing: campaign performance, conversions and ROI across channels. With native Power BI and Tableau integration, BICMetrics turns raw data into BI dashboards your team can actually use.
Four Core Areas for Maximum Business Impact
Our analytics platform focuses on the most critical business intelligence areas that directly impact your company's performance and growth.
Product Analytics
Track efficiency metrics, analyze user funnels, measure retention rates, and optimize product performance. Gain insights into user behavior, feature adoption, and product engagement to drive data-driven product decisions.
- Funnel Analysis
- Retention Metrics
- Performance Tracking
Marketing Analytics
Comprehensive campaign analysis, conversion tracking, and ROI measurement. Analyze advertising performance across all channels, optimize marketing spend, and measure the effectiveness of your marketing strategies.
- Campaign Analysis
- Conversion Tracking
- ROI Measurement
Data Visualization
Create powerful visualizations with Power BI and Tableau integrations. Transform complex data into actionable insights with interactive dashboards, custom reports, and real-time data visualization.
- Power BI Integration
- Tableau Integration
- Custom Dashboards
Business Intelligence
Enterprise-level BI solutions for comprehensive data analysis. Integrate multiple data sources, create custom reports, share insights across your organization, and make informed strategic decisions.
- Data Integration
- Custom Reports
- Strategic Insights
Industry-Leading Technology and Proven Results
Our analytics platform is built on cutting-edge technology and industry best practices, delivering measurable business results for companies of all sizes.
Real-Time Analytics
Get instant insights with real-time data processing and analytics. Track campaign performance, monitor conversions, and measure ROI as it happens. Make data-driven decisions faster with up-to-the-minute metrics.
Comprehensive Integration
Seamlessly integrate with Power BI, Tableau, and other leading BI tools. Connect multiple data sources, create unified dashboards, and share insights across your entire organization with ease.
Advanced Funnel Analysis
Deep dive into user journeys with comprehensive funnel analysis. Identify drop-off points, optimize conversion paths, and improve retention rates. Track user behavior from first touch to conversion and beyond.
Measurable ROI
Track and measure ROI across all your marketing campaigns and business initiatives. Our platform provides detailed attribution models, cost analysis, and revenue tracking to help you optimize spend and maximize returns.
Company Information
All legal information and contact details at a glance
Legal Information
London E14 5AB, United Kingdom
Company Registration Number: 12345678
VAT Number: GB 123 4567 89
Contact & Management
Sat–Sun: By appointment
About BICMetrics
BICMetrics was founded in 2015 with the mission to make advanced product and marketing analytics accessible for businesses of all sizes. Our team of data scientists, analytics experts and software engineers builds a single platform for the metrics that matter.
We operate as a Software-as-a-Service (SaaS) company, generating revenue through subscription-based pricing. Our business model includes three main tiers: Starter Plan ($99/month), Professional Plan ($299/month), and Enterprise Plan ($799/month). We provide product analytics (efficiency metrics, funnels, retention), marketing analytics (campaigns, conversions, ROI) and BI dashboards in Power BI and Tableau.
Over 500 businesses trust BICMetrics for their analytics needs, and our clients have achieved an average ROI increase of 35% through data‑driven marketing and product decisions. We work closely with enterprises to provide customized BI solutions, dedicated account management, and comprehensive training and support.
Ready to Transform Your Business with Analytics?
Start today with our comprehensive business intelligence and marketing analytics platform.